The Rise of the Middle East in the Crypto Market: Trends, User Behavior & Future Outlook

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The Middle East, a region with a rich and storied history as a cradle of ancient civilizations, is rapidly emerging as one of the most dynamic frontiers in the global cryptocurrency landscape. With progressive regulatory frameworks, rising digital adoption, and a young, tech-savvy population, the region is witnessing an explosive growth in crypto participation—positioning it as one of the fastest-growing crypto markets worldwide.

Backed by deep market research, this report explores the evolving crypto ecosystem across key Middle Eastern nations, including the UAE, Saudi Arabia, Egypt, Morocco, Algeria, and Jordan. From regulatory shifts to user behavior and platform preferences, we provide a comprehensive analysis to help investors, Web3 projects, and institutions better understand and engage with this high-potential market.

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Market Overview: A Region on the Rise

Key Countries in Focus

While the broader Middle East comprises 18 countries, this analysis focuses on six nations showing significant crypto activity: United Arab Emirates (UAE), Saudi Arabia, Egypt, Morocco, Algeria, and Jordan. These countries represent a diverse mix of regulatory approaches, economic structures, and user behaviors—offering valuable insights into regional trends.

Despite not leading in absolute transaction volume, the Middle East and North Africa (MENA) region received approximately 7.2% of global crypto inflows in 2023, according to Chainalysis. More importantly, its adoption growth rate ranks among the highest globally, driven by policy openness and increasing financial digitization.

Chainalysis’ 2023 Global Crypto Adoption Index highlights the region’s rising prominence:

Notably, there are stark differences in how users engage with centralized versus decentralized platforms. For instance:

Additionally, the UAE’s low P2P transaction ranking suggests robust fiat on-ramps through regulated channels—indicating a maturing financial infrastructure.


Regulatory Landscape and Cultural Influences

Diverse Approaches to Crypto Regulation

Middle Eastern countries vary significantly in their regulatory stances, broadly categorized into three groups: regulatory-friendly, policy-transitioning, and strictly regulated.

Regulatory-Friendly: United Arab Emirates

The UAE stands out as a regional leader in crypto innovation. In March 2022, Dubai enacted Law No. 4 of 2022, establishing the Virtual Assets Regulatory Authority (VARA)—a dedicated body overseeing virtual asset service providers. This move solidified Dubai’s status as a hub for blockchain startups and institutional investors.

Further initiatives include:

These efforts have made the UAE one of the most crypto-welcoming jurisdictions in the world.

Policy-Transitioning Nations

Several countries are shifting from restrictive to more open policies:

Strictly Regulated: Algeria

Algeria maintains a hardline stance under its 2018 Finance Law, which prohibits:

Despite these restrictions, underground adoption persists, highlighting demand even in restrictive environments.

Cultural and Religious Considerations

As predominantly Muslim nations, many Middle Eastern countries consider Islamic finance principles when evaluating crypto. Key concerns include:

Historically, high market volatility made crypto investments questionable under Sharia law. However, as Bitcoin and Ethereum gain institutional legitimacy and stability, fatwas are evolving. Some scholars now argue that long-term holding of established assets may be permissible.

Moreover, governments like the UAE are actively promoting blockchain as part of national digital strategies—demonstrating alignment between technological progress and cultural values.


Market Size and Growth Trends

In February 2023, daily active users (DAU) on centralized exchanges in the Middle East stood at around 330,000. By February 2024, that number had surged to approximately 500,000, reflecting growing retail and institutional interest—fueled by Bitcoin spot ETF approvals and broader market recovery.

Key growth observations:

Interestingly, despite having populations roughly one-third that of Saudi Arabia or Egypt, both UAE and Morocco achieved comparable DAU levels—indicating higher per-capita adoption rates.

This suggests that localized infrastructure, ease of access, and regulatory clarity play crucial roles in driving user engagement beyond sheer population size.


User Behavior and Investment Preferences

Trading Habits Across Key Markets

Middle Eastern users exhibit distinct behavioral patterns shaped by economic conditions and technological access.

General Characteristics:

Country-Specific Insights:

UAE Users

Saudi Arabia

Egypt

Countries like Algeria, Morocco, and Jordan have smaller sample sizes but show similar behavioral trends where data is available.


Popular Sectors and Projects

Top Platforms by Country (Q1 2024)

CountryKey AreasNotable Platforms
UAEDEXs, Web3 tasks, NFTsUniswap, PancakeSwap, OpenSea, MagicEden, Galxe
Saudi ArabiaNFTs, gaming, Web3 tasksOpenSea, MagicEden, Sandbox, Axie Infinity, Galxe
EgyptM2E games, DEXsSweat Economy, Pixels, PancakeSwap
MoroccoNFTs, Solana-based DEXsOpenSea, MagicEden, Jupiter

Top Search Trends (Jan–Apr 2024)

Using Google Trends data from the region:

  1. BOME (Book of Meme): Solana-based Meme coin frenzy captured widespread attention.
  2. RWA & ONDO: BlackRock’s entry into tokenized assets boosted interest in Real World Asset tokens; ONDO emerged as a top-searched symbol.
  3. Mining & DePIN Projects: High interest in:

    • Grass (Wynd Network): Browser-based data sharing
    • ICE: Mobile mining project
    • Pi Network (PI): Long-standing mobile mining initiative

Notably absent from top searches were alternative RWA tokens like GFI or MKR—suggesting that awareness remains concentrated around flagship projects.


Social Media & Local Communities

Arab-speaking crypto communities primarily operate on Twitter (X) and YouTube, with limited Telegram presence. Content is mostly in Arabic but increasingly bilingual.

Larger markets like UAE, Saudi Arabia, and Egypt produce native influencers who discuss trending altcoins (e.g., ENA), exchange promotions, and trading strategies. Smaller nations often follow content from these hubs due to fewer local creators.


Platform Competition: CEX vs DEX vs Wallets

Centralized Exchanges (CEX)

Traffic to CEX platforms rose sharply over the past year:

Despite large populations, Saudi Arabia saw slight declines—possibly due to earlier saturation. Monthly unique visitors across top countries range between 700k–1M, showing strong demand.

However, local exchanges like Rain and M2 remain outside the Top 10 by traffic—outpaced by global players offering better liquidity and fiat gateways.

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Decentralized Exchanges (DEX)

Top DEX platforms used include:

Usage varies by country:

Traffic sources: Direct visits dominate, followed by Google Search and crypto news sites like CoinMarketCap (Egypt) and CoinGecko (Morocco).


Web3 Wallets (Q1 2024)

Top 5 wallets in the Middle East:

  1. Trust Wallet – Simple UI; early mover advantage
  2. MetaMask – Dominant on EVM chains
  3. Phantom – Rising due to Solana boom; potential airdrop speculation
  4. Coinbase Wallet – Trusted brand despite exchange unavailability
  5. Bitget Wallet – Fast updates; supports 90+ chains; innovative swap features; NFT marketplace allows payment in any token

Bitget Wallet has gained traction through gamified engagement (e.g., BWB airdrop program) and user-centric innovations—making it one of the fastest-growing wallets in the region.


Future Outlook: Five Predictions for 2024–2025

Based on current trends, Bitget Research forecasts:

  1. UAE as Regional Hub: Will consolidate its role as the Middle East’s center for crypto talent, capital inflow, and enterprise innovation.
  2. DAU Growth to 700K: By end of 2024, daily active traders could reach ~700K amid bullish market conditions.
  3. DeFi & Airdrop Culture Expansion: Terms like “airdrop farming” and “on-chain quests” will become mainstream on social media.
  4. Meme Coin Mania Continues: DEX platforms on Solana and BSC will remain hotspots for Meme coin speculation.
  5. Smart Wallets Gain Popularity: Multi-chain wallets with built-in aggregation and analytics will see increased adoption.

Frequently Asked Questions (FAQ)

Q: Which country has the highest crypto adoption in the Middle East?
A: The UAE leads in regulatory support and per-capita usage. It's considered the most crypto-friendly nation in the region.

Q: Are cryptocurrencies legal in Saudi Arabia?
A: While not fully legalized for retail use, Saudi Arabia is actively exploring blockchain technology and Web3 applications through state-backed initiatives.

Q: Why do Egyptians use cryptocurrency?
A: Due to high inflation and limited banking access, many Egyptians use crypto—especially Bitcoin—as a store of value and low-cost remittance tool.

Q: What are the most popular crypto platforms in the Middle East?
A: Trust Wallet and MetaMask dominate wallets; Uniswap and PancakeSwap lead DEX usage; global CEXs like Binance and OKX are widely accessed despite no local licenses.

Q: Is DeFi growing in the Middle East?
A: Yes—especially in UAE and Saudi Arabia. Users are increasingly engaging with yield farming, staking, and cross-chain protocols.

Q: Will Meme coins stay popular in 2025?
A: Given strong retail interest and social media virality, Meme coins are expected to remain a key speculative segment through 2025—particularly on high-speed chains like Solana.

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